By Payal Kumar
This specific edited assortment explores the ways that entrepreneurship acts to form self-identity for Indian ladies and validate their identities in a patriarchal society. Differing from current literature which makes a speciality of the antecedents of entrepreneurship for ladies and their acting results, Indian girls as marketers questions no matter if entrepreneurship is just approximately exploiting a enterprise chance for profitability. announcing that either paintings and societal environments influence an entrepreneur’s self-identity, this booklet demonstrates ways that self-concept affects the entrepreneur’s courting with their paintings when it comes to motivation, attempt and function. construction on Unveiling Women’s Leadership, this ebook presents an unique and demanding contribution to the literature on entrepreneurial Indian girls.
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Additional resources for Indian Women as Entrepreneurs: An Exploration of Self-Identity
3 While our respondents do not appear to acknowledge or invest in their personal aspirations early in their lives, several of them do get an opportunity to pursue their individual aspirations. Having achieved their communal goals, they continue as entrepreneurs to rediscover their own individuality and achieve some of their personal desires. Pashot sold her first pair of shawls way back in 1967, and she says she still enjoys doing it as an 86-year old. “Now it is a place of relaxation for me. I enjoy coming here.
Loitongbam () Doctoral scholar at the Department of Economics, XLRI Jamshedpur, Jamshedpur, 831001, India P. Anurag Doctoral scholar at Department of Corporate Strategy & Policy, IIM Bangalore, Bilekahalli, 560076, Karnataka, India © The Editor(s) (if applicable) and The Author(s) 2016 P. 1057/978-1-137-60259-6_1 3 4 B. Loitongbam and P. Anurag Introduction Women in the informal economy practice entrepreneurship in situations of extreme vulnerability (Chen, Vanek, & Carr, 2004). Despite decades of research on the informal economy, we do not know how they—in spite of their vulnerabilities—maintain their autonomy and sustain their enterprise over a long period of time.
I told my children they needed to behave well and make me proud. ” Having gone through challenging times, several of them have happy stories to tell about their success in achieving what they defined as their pursuit of meaningful life. Such a phenomenon is not rare. ”3 While our respondents do not appear to acknowledge or invest in their personal aspirations early in their lives, several of them do get an opportunity to pursue their individual aspirations. Having achieved their communal goals, they continue as entrepreneurs to rediscover their own individuality and achieve some of their personal desires.